Advertisement from around 1950. Cubans today wish they had a refrigerators filled with food. (Picture Source: The Militant) |
The octogenarian comrade Mary-Alice Waters opines on the status of women using a book first published in 1986 as a guide: Cosmetics, Fashion and the Exploitation of Women. She celebrates the new edition, which occasions this series of three articles from and about the book. The original book contains articles by old Party stalwarts, Joseph Hansen and Evelyn Reed. ("Party" refers to the Socialist Workers Party, SWP, publishers of The Militant.)
The first article is the new preface authored by Ms. Waters. The second article is the first chapter, also authored by Ms. Waters. Finally are some short reflections on the book by a Cuban woman, Isabel Moya, given as a speech in Havana in 2011 (back when Cuba still had electricity).
The first sentences of Ms. Waters' preface were for me a disappointment:
Title notwithstanding, Cosmetics, Fashion, and the Exploitation of Women is not a book about cosmetics.
It is about capitalism.
Geez, I'm more interested in cosmetics and fashion. In The Militant every article is about "capitalism." The paper gets interesting only when they talk about something else. Besides which, Ms. Waters knows nothing about how capitalism actually works.
Fortunately the excerpts cover other topics as well, notably economics, biology, anthropology, psychology and politics. Wow! It's a pastiche of factoids from beginning to end.
Unfortunately, Ms. Waters seems to think all progress in the social sciences ended in 1881, when the "materialist" anthropologist Lewis Morgan died. Or perhaps in 1895 when Friedrich Engels passed. Or maybe into the early 20th Century with Morgan's disciple, Robert Briffault. But nothing since the dawn of jet aircraft, or computers, or the internet, or mobile telephony, or the dramatic progress science has made studying human genomics. None of this crosses her radar screen--because if it did it would readily disprove her thesis. She can win the argument only by plugging her ears and pretending progress doesn't exist.
Her thesis is that humans are distinctive because we "labor." She quotes Evelyn Reed (italics in original):
More than three centuries later, the resources devoted by capitalist enterprises to advertising and the creation of markets — that is, creating “needs” where none yet exist — are still expanding astronomically. Under the profit system, instead of advances in the productivity of social labor breaking down this mystical animation of objects that working people ourselves have made, the working class and lower middle classes are pushed into “needing” more and more things. Everything from each new cell phone release, to the latest model automobile, $500 torn blue jeans, and an exploding array of “cosmetic” surgeries, skin bleaches or tanning salons, designer handbags, and cosmetics-designed-to-make-you-look-like-you’re-not-using-cosmetics.
That is, women buy cosmetics only because they are foisted on them by a rapacious, scheming capitalist class. This is ridiculous! Women buy cosmetics because they want to, not because they've been bamboozled by the bourgeoisie. Working class women are way smarter than our comrade gives them credit for.
As a test, Ms. Waters should go to the dollar store and buy a bunch of cheap cosmetics that she can take with her next time she goes to Cuba (if she ever goes to Cuba again). She can pass them out to local women, whom I hazard will be overjoyed to receive them, without any encouragement from the bourgeoisie. Just a little bit of beauty to brighten their otherwise dark, dreary, boring days.
I'm not going to detail Ms. Waters' description of capitalism, but a few things need clarification. First, the declining rate of profit refers only to commodities, ie, products that compete only on price, such as gasoline. All other products, like most branded products, will compete on factors other than price. A commodity smart phone costs about $50; the latest iPhone will set you back more than $800! The iPhone, which competes on style and functionality, is not a commodity, and the profit margin on that product is huge.
The bottom line is that consumers determine the price for all non-commodity products. Apple will charge whatever consumers are willing to pay. The cosmetics you buy at the dollar store are commodities. The cosmetics you get from L'Oréal are definitely not commodities.
The second and most important point is that Comrade Mary-Alice is a Luddite. She doesn't think there should be any pleasure in the world. Buying something that makes one more beautiful or more stylish is, in her opinion, just the bourgeoisie messing with your mind. She's wrong. America is a rich country because you can buy refrigerators full of food, shelves full of cosmetics, closets full of clothes, garages with two cars, and vacations to some of the finest beaches in the world. Compare that to consumers in that socialist heaven-state, Cuba, who can't even buy food or fresh water.
The measure of any society is the level of consumption--and Americans are by far the best consumers in the world. That's why everybody on the planet wants to move here. You can't eliminate poverty without increasing consumption--neither the Cubans nor the Chinese have learned that lesson yet.
Ms. Waters, in her preface, lists a whole bunch of bad things that happen to women, eg, "the stoning of women for adultery," and "government dictates that a woman must cover her hair, or face, or entire body, and that even her voice should never be heard in public." Most of the examples are from pre-modern societies (eg, Afghanistan) and do not represent the lives of women in the capitalist world. Nevertheless, our friendly comrade induces from her examples that women are systematically oppressed and are second class citizens.
This is not generally true, partly because she omits the list of bad things that happen to men, eg, dying by the thousands of the trenches in WW1. Or, quoting Robert Gordon, describing life prior to 1870, "men's work was dirty and dangerous, while women's toil was unremitting drudgery." It's hard to say one sex was more oppressed than the other. Life was hard all the way round.
Women are sometimes subordinated and oppressed. More generally they're not--instead they're protected and cherished. The fundamental error that Marxists (including Ms. Waters) make is that they believe evolution stopped the minute human beings came along. They claim that culture has supplanted biology. But this is false--it's more accurate to say that culture has augmented biology. Indeed, culture is itself a product of evolution, and conversely, culture dramatically influences the reproductive success of various human ethnicities. Thus culture drives evolution. The modern term for this is gene-culture co-evolution.
Men and women are biologically different. We evolved separately for different roles in reproduction. All cultures distinguish between men and women--there is no culture on earth where they are regarded interchangeably. Most of the differences between men and women in today's modern capitalist society stem, directly or indirectly, from those fundamental, biological differences.
Mary-Alice is wrong to consider all differences to be examples of oppression.
Let me close with a poem (that only a woman could write) by Dulce María Loynaz, quoted by Isabel Loya. I include it here just because I like it.
If you love me, love me whole,
not by zones of light or shadow …
If you love me, love me black
and white, and gray and green,
and blonde and dark …
Love me by day,
love me by night …
And by morning in the open window!
If you love me, don’t break me
in pieces:
Love me whole … or don’t
love me at all!
Further Reading: